ETV and SCPR Coverage Maps

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SCETV (television and radio) reaches a combined 51 percent of South Carolina households in an average week.*

Television

In an average week*:

South Carolina ETV is watched by 1.39M South Carolina adults 18+
The South Carolina Channel is watched by 716,000+ South Carolina adults 18+
ETV World is watched by 616,000+ South Carolina adults 18+
ETV KIDS is watched by 312,500+ South Carolina households

(DMA) Designated Market Area is a television and radio industry term. It is a geographic area that represents specific television markets as defined by, and updated annually by, the Nielsen Company. There are 210 DMA markets in the U.S., and our network reaches into five of them, which is pretty unusual – most TV or radio stations serve one market. The markets are ranked by the number of television households located within it – so higher population markets are ranked higher.

Eight DMAs, including five of the top 100: #22 Charlotte, #37 Greenville/Spartanburg/Asheville, NC,#78 Columbia, #91 Savannah, GA, and #94 Charleston

*South Carolina Market Study, Marshall Marketing, Dec. 2020

Download South Carolina ETV Coverage Area Map

ETV Coverage Map for South Carolina

Radio

SC Public Radio is heard by 1.28M South Carolina adults 18+ in an average week.*

News & Talk - Aiken/Augusta: 89.1 FM (WLJK) ; Beaufort/Hilton Head: 89.9 FM (WJWJ) ; Charleston: 89.3 FM (WSCI HD2) ; Conway/Myrtle Beach: 90.1 FM (WHMC) ; Rock Hill/Charlotte 88.9 FM (WNSC) ; Sumter/Columbia: 88.1 FM (WRJA)

News & Music - Charleston: 89.3 FM (WSCI) ; Charleston: 89.3 FM (WSCI HD1) ; Columbia: 91.3 FM (WLTR) ; Greenville/Spartanburg: 90.1 FM (WEPR)