Educating Employees on Policies Impacting Diversity
ETV sets affirmative action goals through the S.C. State Human Affairs Commission (SCHAC). These are annual goals of diversity in the workforce which are measured from October 1 through September 30 of each year. The annual results of goal attainment are reported at the beginning of the following calendar year.
Our goals and attainment levels are included in the:
- 2016 Equal Employment Opportunity report to SCHAC on page 80.
- The ETV Annual EEO Public File Report for the Federal Communications Commission (FCC).
Archived annual reports are also available on the SCHAC website.
ETV has long had policies addressing Diversity, Equal Employment Opportunity/Affirmative Action, and Harassment in the workplace. The ETV Diversity Policy appears below. Also, during 2016, ETV managers received diversity training through a course conducted by the Parker Institute for Excellence, LLP called “What’s the Difference? Managing for Diversity.”
ETV DIVERSITY POLICY
ETV is committed to fostering and preserving a culture of diversity and inclusion. The collective sum of our individual differences, life experiences, knowledge, inventiveness, innovation, unique capabilities and talent represents a significant part of our culture, and our achievements.
All employees of ETV have a responsibility to treat others with dignity and respect at all times. All employees are expected to exhibit conduct that reflects inclusion during work and at all other ETV-sponsored and participative events.
ETV specifies goals of affirmative action/diversity attainment of staff levels in its annual report to the State of South Carolina Human Affairs Commission. Also, ETV reports on FCC outreach efforts annually.
Diversity in Internship Programs
ETV annually hosts students from all across the state and even the nation in its Endowment Internship program and through its internships for college credit. These students reflect a broad range of cultures and ethnicities, and represent public and private institutions.
Diversity in Educational Programs
ETV is committed to documenting South Carolina’s rich history and culture, and diversity. In 2015-16, the network created and produced dozens of stories, interviews and special coverage on race relations and reconciliation, including Town Hall meetings and live events for both local and national audiences. Following the tragic shooting of nine African Americans in Charleston, SCETV co-produced a national special, “America After Charleston.” Other programs such as, “A Seat at the Table,” included the history of civil rights in South Carolina, followed by community discussion. ETV’s national documentary, “180 Days: Hartsville” took an entire school year to produce a program looking at rural schools with high rates of poverty that are making significant achievement gains. ETV’s educational portal, Knowitall.org Media, launched “Collections” to provide resources for holidays and month-long celebrations; features include Hispanic Heritage month, Native American Heritage, African American History, Veterans Day and Constitution Day. Every year, ETV presents the Benedict College Black History Teleconference and supports the South Carolina African American History Calendar (presented by AT&T).
Diversity and Leadership
Our Commission Advisory Council is a group of experts and interested citizens drawn from around the state who are willing to offer their expertise and wisdom to the ETV Commission. The state law establishing the Commission provides the legal basis for the Advisory Council. The Council meets twice a year with the ETV Commission.
The Council is currently made up of a diverse group of South Carolinians. We seek to broaden diversity, including geographic representation across the state, by expanding membership through a process of receiving recommendations and making invitations. Our goal is that such input will enhance our continuing efforts to make ETV the best it can be for the citizens of South Carolina.
ETV's Commission is comprised of nine members, eight of whom are appointed by the Governor (chair and seven representing the Congressional Districts of South Carolina) and one an ex-officio Member --the Superintendent of Education. Currently, the board is diverse in makeup as women comprise 63% of its appointed membership, and people of color comprise 13% of its appointed membership.
Over the past few years, ETV has broadened and deepened its local coverage and services with an eye towards reflecting the rich diversity of South Carolina as well as reaching underserved audiences with high impact programming that encourages education. We have developed digital services for underserved students and families, especially in the area of pre-K learning. ETV’s children’s mascot has focused outreach visits to at-risk communities, offering free books and educational materials. For our staff members, training sessions have been offered to provide improved awareness and understanding of diversity issues. Every year for the past five years, one of our staff members has participated in the six-month long Riley Institute Diversity Leaders Initiative. Our Community Advisory Council has engaged with our senior staff in a wide range of discussions and ideas on diversity that are beneficial to our ongoing coverage.
In the coming year, we plan to develop a small group of “next generation” leaders for the organization. One of our goals is to bridge generational diversity with more dialogue and communication.